The Ads are there when you Want Them! – Idea 34/365

We have funny relationship with advertisements and advertisers. In some ways we want them, they inform us of what is out there, and even as the world media becomes more in tune with what we want, it might even predict what we want and show it to us. At the same time, we all hate them! Watching YouTube videos it interrupts either our viewing at the start or in the middle. Having ads on TV makes it more or less impossible to enjoy the film or TV show.

What if we could find the ads, when we want them? Regularly, I see advertisements by accident. And while I am irritated that I saw them, it does lodge itself in my mind and maybe few days later I just remember that damn cleaning solution or gym card membership or latest floorboard offerings, that might just be relevant to me. However, I can’t remember the details.

What was the name of that company? the product? the thing? Damn!

My idea here is that you have a website that has “all” advertisements from each of the media outlets in the region. So if you are in New Zealand and you remember that you heard an ad on discounted lawnmowers on the radio last week, you can go there and simply see a list of all the ads on the Radio for the last week! When you find the one about lawnmowers you can play it and get the info you wanted.

Of course there is an extension to this idea, where you could search the latest ads based on what you are looking for. “I am looking for tiles for my bathroom, have there been ads on radio/tv/online?”.

This website would ONLY display ads that someone had paid networks or ad agencies to promote on their media platform. Just think of the possibilities!

Complexity: 2 / 5
Viability: 5 / 5
Impact: 2 / 5
Estimated Startup Cost:  <$350K

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
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Photo Credit: Double-M – double-m2 – License 

 

To Give You Have to Get, to Get You have to Give! – Idea 33/365

We all want to help each other. Yes, we truly do. Anyone saying anything different is simply lost! I always love the film “Love Actually“, mostly for it statement on people’s true nature being shown at airports. It is hard to scale the help, or to ensure its effectiveness. One thing I truly believe in is the experience, that showing people what is out there will motivate them or at least provide them with the mental tools to pull them up to another level

What if we could help one person and rest assured that it will have exponential growth of support? OK OK, I haven’t worked this out in details, or even done the math on this. But I do think there is something in this idea. A flicker of light, hope or plausibility.

It begins with one privileged home taking in a person, most likely a kid or a teen, from a non privileged home for at least 3 months (maybe even 6 or 12). The only requirement is the clear opposites of the provider and the receiver. During this period the person is exposed to different kind of thinking and living, and will hopefully bring back home with them connections and skills they might not have had before.

The home that housed the person for that period can’t do so, until they have had a commitment from two others to do the same. These could be neighbours or even someone in a totally different region or country. So there are two stages, a home accepts that they will house a less fortunate individual for set amount of time. Stage two, they find two other homes that are willing to do the same.

But this is not the only way. The person receiving the support will have to do the same. They have to find one local person they suggest might benefit from such help, and during their stay with the family will have to find another person (not local) they recommend to receive similar treatment.

Hopefully what will happen here is that each household of privileged westerners hoping to help, will both provide it to an individual, while also finding new families willing to do the same. And the individual being helped, will extend their network and understanding of the world, by helping local person and someone they have never met before.

Complexity: 3 / 5
Viability: 2 / 5
Impact: 4 / 5
Estimated Startup Cost:  <$150K

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
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If you know of similar idea that already exists as a product, let me know in the comments.



Photo Credit: Shawn – uncultured – License 

 

Space – Do or Do Not, There is No Try – Idea 32/365

Space: the final frontier. These are the voyages of the starship Enterprise. Its continuing mission: to explore strange new worlds, to seek out new life and new civilizations, to boldly go where no one has gone before” (© Star Trek)

This idea is arguably one of my most precious one, while being the most un-original and maybe even the most un-attainable one!

As species we keep wanting to go to the moon, Mars, fly around our planet (again and again), walk in space – and lately, visit asteroids. But we shy away from the true challenge, as if we want to test all the ‘waters’ first.

What if we would send out fully sustainable and populated spaceships, never to return? Today we have the technology, while maybe not the funding, to create massive spaceships (in space) and create a sustainable environment for population large enough to re-populate.

We should be creating one of these a year and sending them in different direction out into the cosmos! They should have the ability to leave communication trails that will allow earth to communicate with them as they go ever further away. Their power should be arrived from the sun, but have the ability to go without sunlight for … long … time? Each should have greenhouses and replicators and all the wonderful things we have seen in sci-fi movies over and over again.

Recently we had Mars One advertise for people willing to accept a trip to Mars – one way! Over 200.000 people applied. Surely we can get spacecrafts together that can keep cruising into the never ending space. Some will fail, but if we ensure that communication is always relayed back to earth, and/or to the other spacecrafts, we can learn from our failures (sometimes at great cost).

Bottom line, we need to start expanding. Our galaxy might just go up in disaster one day, and the sooner we can send out people, the sooner we might ensure our continuum (if that is our goal…).

Complexity: 5 / 5
Viability: 1 / 5
Impact: 5 / 5
Estimated Startup Cost:  >$100m

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
365@samrag.com

If you know of similar idea that already exists as a product, let me know in the comments.



Photo Credit: Sweetie187 – 58782395@N03 – License 

Your Data Metadata All Data – Idea 31/365

I must admit, this idea is not fully formed, though I am convinced that there is something there. One of the issue we face as we move into an area where everything is recorded, and we expect everything to be retrievable; is security, privacy and legal rights. We haven’t solved this issue yet. Just think of photos being taken of you by surveillance cameras, or records kept on you by the government, or previous work produced by you either as an individual or as company employee. Once it is all kept and never forgotten, the originator, the creator, the owner, the licenser and so on becomes increasingly important.

What if all stored data has metadata markers for stakeholders on its creation and throughout its lifetime? The core of this idea is that everything that is ever stored is instantly marked as being produced by someone. Ergo, this blogpost is marked as being produced by me (hopefully tracked by similar system as my idea 5). All future references to it will be clearly linked to my persona, along with any rights I have used or borrowed or linked to, such as the photo (opensource.com), the provider of the service (WordPress), the storage provider (Amazon), theme provider (Bluthemes), hardware provider (MacBook Air), browser (Chrome) and my wife (who is putting our younger one to bed so I can sit here and type).  We could even have date, location, purpose etc.

Each data should have all of this ‘hardwired’ into it, like cattle-branding! And we shouldn’t need to think about it. When I provide material to the world, I should easily be able to mark it as shareable, private, selective distribution, selective usage etc. And I shouldn’t even have to think about where the data goes. Once I have created it and saved it to the cloud, it should just be there. And in the future I should just be able to find it through search, or lists, or descriptions/strings: “Blog+idea+2015+data”

My guess is that this idea is only be possible if a singular database with strict ‘saving’ protocols was put in place. I promise you though that which ever way we get there, this is going to be the future one day.

Complexity: 4 / 5
Viability: 2 / 5
Impact: 5 / 5
Estimated Startup Cost:  >$1m

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
365@samrag.com

If you know of similar idea that already exists as a product, let me know in the comments.



Photo Credit: opensource.com – opensourceway – License 

Lego Greenhouse – Idea 30/365

Gardening is always a fun activity, and this idea might be already out there, and surely is in some form. When you live in a country like New Zealand everything just grows here, the opposite to when you live ,for example in Iceland and you only have a few things you can truly grow. My interest in gardening, living in NZ, therefore is more about efficiency and longevity of what I do. Having built some raised garden beds for vegetables I am now moving on to wanting to build a greenhouse.

After having built my raised beds, I realised that I wanted them larger and some of them in a different location. And I am sure that building a greenhouse will be similar. After building it you will either realise you made it too big, too small, in the wrong shape or in the wrong place.

Wouldn’t it be great if I can build my greenhouse slowly year from year? Imagine that you can buy the floor in about 1mx1m blocks. And they would simply have four long shafts to drive into the earth. Next you would have wall units, also 1mx1m, table units, flower pot clip-ons, door unit, roof unit, floor/path unit etc. This way you can build a greenhouse that is both easy to move, and easy to change. For the first year you might start with 3x4m floor space and if you need it to be bigger, you simply dismantle one of the sides and enlarge it with new units.

Inside the greenhouse, this movability would also be the case, with specific units for different types of vegetable, pots and clips to hold tomato vines in place. The wall and roof units are also both easily removable and/or can be opened for the sun to get in. And surely one can get these in glass and plastic with different levels of transparency.

I realise that most greenhouses come in bits like this, but this idea is about the whole structure being in the same size units, and that it includes the floor and what is inside as well. Also, that it is easily changed as you learn more about what you want inside or what size you want the greenhouse to be.

Complexity: 1 / 5
Viability: 5 / 5
Impact: 2 / 5
Estimated Startup Cost:  <$800K

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
365@samrag.com

If you know of similar idea that already exists as a product, let me know in the comments.



Photo Credit: Peter – peterallen – License 

Part of Earth will be Your Responsibility – Idea 29/365

As promised, today is also about saving our little planet. And maybe variations of this idea are already present. It has to do with allowing individuals to make an impact in a meaningful way, while ensuring that their contribution is actually doing some good.

What if you could semi-purchase a piece of land and become its guardian? Imagine that an organisation would select a large piece of land and get the approval of local government to take on the reservation and maintenance of that area. To pay for it, it would set a price for each hectare or so, and people would become its guardian by paying a yearly fee. This model has worked well with sponsorship of kids, where you can pay a monthly fee to help kids in poor areas of the world be educated and fed.

To make this interesting in land protection, one could imagine that live webcams would be placed at regular intervals, and/or that overview video will be taken once a year of your hectare. Information would be provided on the health of the land, and what plant and animal life is present.

Approaching the protection of land this way would be highly beneficial for areas that require some type of action. This money would pay for conservation action, such as re-introducing types of plants or animals back onto the land, removal of buildings or roads and so on and so forth.

Complexity: 2 / 5
Viability: 4 / 5
Impact: 4 / 5
Estimated Startup Cost:  <$200K For a test site

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
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Photo Credit: tomdz – tomdz – License 

Your Packaging for New Purchase Discount – Idea 28/365

Many of my thoughts do centre around sustainability of the planet and how we can use technology to motivate us to save it. Today’s idea and most likely the one tomorrow, along with several before and later this year, will be on that topic. This time it is about our daily rubbish.

In most large cities today, at least westernised ones, there is some type of rubbish organising system. Here in Christchurch, New Zealand we have a green bin for organic waste, a yellow bin for recycling and a red bin for everything else. I think we should take it a step further, as all of this collection of recycled material is volunteer and I have already seen some neighbours be rather liberal with what goes into which bin.

What if you would get discount for purchasing an item if your recycled its packaging? Imagine that you purchase breakfast cereal, and a couple of weeks later you have finished the cereal. At that stage you would place the product into a special recycling bin (shredder?) which scans the barcode before you put it in there. That sends a msg to the provider of your cereal, and the next day they will pick up the rubbish and deliver a new cereal box. At this point though it would be provided at a discount as you clearly recycled the original packaging.

This would have to be on scale and you would have to be buying several items from a single provider. And maybe you don’t always want the same cereal, so the calculation might have to be that you get $0.10 for each item of packaging. In some ways this is like the milk bottles of the old but for a lot more products. And it is not just about getting money back for your recycling efforts, but also for providers to ‘lock’ you in to buy their products, and finally to put the ownership of recycling back to the provider rather than on the council.

Complexity: 2 / 5
Viability: 3 / 5
Impact: 3 / 5
Estimated Startup Cost:  <$500K

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
365@samrag.com

If you know of similar idea that already exists as a product, let me know in the comments.



Photo Credit: Lydia – lydiashiningbrightly – License 

I Tell you What I Want, What I Really Really Want – Idea 27/365

We all have our quirks and preferences as we navigate through all the services out there. But we are always having to provide our wants and expectations to service staff, with communication breaking down and the service or item we receive not being what we expected.

We should only have to define each preference once! What if we just had an app where we could put in the items we want, and that would digitally appear on the service device? For example; I like my coffee simple, black, not too strong and lots of it. Depending on the cafe, I will get various long blacks, sometimes hardly more than a sip while others are 300ml. I always order, “Large long black, fill the cup with hot water”, but the same sentence does not produce the same result or even vaguely similar.

My cup of coffee should be defined in my app, and when I walk into the cafe it should just peep on my phone and say “Would you like me to order you a coffee?” – I press yes and sit down. The billing would be done through the app, and shortly after the waitress brings me the coffee.

This could work for many other things, especially if you are a creature of habit. But also for just regular preferences. Size of clothes, if you want to be bothered in stores or not, if you like antique or modern, if quality or price is more important to you, if you are a regular at that store or not.

One barrier for this is of course that “all” services and stores would have to adopt this app! But hey, this is just the idea not the execution.

Complexity: 1 / 5
Viability: 2 / 5
Impact: 2 / 5
Estimated Startup Cost:  <$400K

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
365@samrag.com

If you know of similar idea that already exists as a product, let me know in the comments.



Photo Credit: Daniel Go – danielygo – License 

Games for the Old – Idea 26/365

Our parents are going to live longer than our grandparents, and we are going to live even longer still. Who knows, we might even live forever! The undisputed fact, therefore is that there are going to be hell of a lot of old farts and elderly dames around in coming decades.

We should create a whole entertainment culture for them! The current thinking is that when ‘my’ generation will get old they will play Minecraft and listen to Justin Bieber. But I don’t think so. While I, just few years over forty still love my Queen albums, and might play Trivial Pursuit if nothing else was available, I much prefer younger games and even younger music (though of course NOT Justin Bieber!).

My idea here is that a comprehensive study will undertaken into the type of gaming and digital entertainment elderly people are enjoying or would like to have. Is it history games, puzzle games, saucy sex games or first person shooters?

Everyone is trying to get to the young people currently, thinking that is the largest market. Quick gameplay with complicated hand/eye coordination requirements is at the forefront, with graphic blood and gore always a nice bonus. But is that what the older generation is going to like?

My guess is that if that is understood, a few well created games that are in line with what older people enjoy might be huge money spinners. Remember, older people are more likely to have both the time and the money to play. Maybe more complex mind games are in order, or simply long games (that will take you months to complete) or relatable games or games they can play with their grandkids?

Complexity: 1 / 5
Viability: 4 / 5
Impact: 3 / 5
Estimated Startup Cost:  <$500K

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
365@samrag.com

If you know of similar idea that already exists as a product, let me know in the comments.



Photo Credit: Ben Salter – ben_salter – License 

Simplify Male’s Liquid Disposal – Idea 25/365

Why do guys have to pee in a toilet bowl or urinal? Surely someone must have questioned that before. This is not the most attractive idea that has appeared during my challenge of 365 ideas in 365 days, but still an idea that I had many years ago.

Why don’t guys have a funnel tube to pee in? Imagine like a lever that pulls the funnel up to the … manhood… and you hold it with one hand and hold your pride and joy with other and pee in there.

The tube could potentially then retract or go down into a sanitary liquid. This surely would be easier for us guys to pee into, and would be easier to clean. Instead we have these huge urinals that guys spray all over, and that you can’t even stand next to after few males have used it.

Complexity: 1 / 5
Viability: 2 / 5
Impact: 2 / 5
Estimated Startup Cost:  <$50K

 

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This post is part of my 365 ideas in 365 days.  Read about it here.
If you want to invest in this idea, execute this idea or some variation on this idea – email me!
365@samrag.com

If you know of similar idea that already exists as a product, let me know in the comments.



Photo Credit: Eric Rice – ericrice – License